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Goalsetter Named MD|DC Credit Union Association’s 2023 FinTank Winner

The MD|DC Credit Union Association has announced that Goalsetter, an award-winning education-first family finance app[1] has been named the winner of its third annual FinTank competition.

The FinTank competition, held on the final day of the MD|DC Credit Union Association’s Tech Summit August 16, 2023, invited four fintechs to pitch their cutting-edge solutions for the most pressing issues facing credit unions. Goalsetter was selected as the winner by a vote of attendees who decided the winner in person via an online vote.

“I would like to congratulate all of our competitors on their participation in the FinTank competition,” said John Bratsakis, President/CEO of the MD|DC Credit Union Association. “FinTank is a great opportunity for our members to connect with fintechs that are developing innovative solutions to help credit unions attract and retain members in an increasingly competitive market.”

Goalsetter is a credit union services organization (CUSO) that provides credit unions with the ability to effectively connect with Generation Z consumers through an education-first family banking app that allows them to track and control debit card spending, save money, set financial goals, and engage with fun, game-based financial quizzes and videos.[2]

Goalsetter’s success is rooted in its real-world approach to financial education that aligns with Gen Z’s digital-first sensibilities. As a solutions provider and partner, Goalsetter puts credit unions first, permitting them to both hold their own deposits and white-label the Goalsetter app with the credit union’s brand.

“We are honored to be named the winner of the MD|DC Credit Union Association’s 2023 FinTank competition,” said Tanya Van Court, CEO and co-founder of Goalsetter. “This recognition is a testament to the hard work of both our team and our credit union partners, whose collaboration is critical to ensuring that our products meet the needs of their credit unions.” We are committed to helping families teach their children about financial literacy and build a better financial future.”

The other competitors in the FinTank competition were Constellation, Senso, and Vertice AI.

The FinTank competition is a part of the MD|DC Credit Union Association’s Tech Summit, which is an annual event that brings together credit union leaders, fintech innovators and industry experts to discuss the latest trends in digital transformation.

About Goalsetter

Founded in 2016, the affiliated Goalsetter Companies are family saving, investing, financial education, and smart spending platforms that make it easy for the whole family to go cashless while teaching them how to be money smart. Centered around fun, relevant, and engaging financial education content, Goalsetter’s smart money platforms for families provide users with an FDIC-Insured Savings Account; an investment platform powered by Goalsetter Advisors, LLC (an SEC registered investment advisor); the Mastercard Cashola teen and tween debit card with parental controls, game-based financial education quizzes; the “Learn before you Burn” parental control feature on the debit card and the “Learn to Earn” financial reward program; the Goalsetter Classroom curriculum for school systems and community organizations.. Goalsetter was founded by former Nickelodeon and Discovery Education children’s digital programming executive Tanya Van Court. For more about Goalsetter visit

[1] Goalsetter is the recipient of the Fast Company 2022 Brands That Matter – Finance award published October 25, 2022 for the period of January 1, 2021 through December 31, 2021. Participation in the review is voluntary and requires a fee of $695 USD. Fast Company editors judged each brand on relevancy, cultural impact, ingenuity, and business impact to compile the list.  Goalsetter is the recipient of the FinTech Best Personal Finance Product award published March 17, 2022 for the period of January 1, 2021 through December 31, 2021. Participation in the review is voluntary and requires a logo usage fee of $3,000 USD. FinTech Breakthrough’s criteria assess participating personal finance apps on 6 variables: Innovation, performance, ease of use, functionality, value and impact. Awards are awarded based on the opinions of FinTech Breakthrough’s panel of judges.

[2] Savings and debit cards are issued through participating credit unions.

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