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CU Direct Names Industry Veterans to Lead Development of Innovative Lending and Automotive Solutions

Thu, May 25, 2017

CU Direct, producer of the credit union industry’s essential lending technology platforms, has appointed two accomplished veterans to lead efforts in the development and expansion of the company’s lending and automotive technology and solutions.

Phil DuPree, auto industry leader and e-Commerce innovator has been named the company’s new chief strategy officer of automotive solutions.  DuPree’s deep industry experience, spanning 20 years, includes delivery of innovative technology, e-Commerce, marketing, retail sales, and business development solutions to the auto industry.

Roger Hull, lending technology pioneer, has been named the company’s new chief strategy officer of lending solutions.  Hull has more than 30 years’ strategic leadership experience in the mortgage and technology industries, developing growth-driven technology, and business and operational strategies.

DuPree will oversee strategic planning, direction, development and sales of CU Direct’s automotive solutions encompassing product and market expansion. This includes the oversight and direction of existing products, including CUDL, the nation’s largest credit union auto lending platform, and AutoSMART, the credit union industry’s foremost online vehicle shopping site, listing over 2 million cars in dealer inventory, as well as new product development.

Hull will oversee strategic planning and product management for lending solutions including the Lending 360 loan origination system, Lending Insights’ portfolio analytics platform, and advisory services program, in addition to software development and implementation for all automotive and lending products.

About CU Direct

For more than twenty years, CU Direct has been a lending technology leader, helping credit unions fund $209 billion in loans. More than 1,000 credit unions rely on CU Direct’s solutions to generate loans, create efficiencies, and grow membership.  From CUDL, the industry’s number one auto lending platform, to the industry’s revolutionary Lending 360 Loan Origination System, and Lending Insights dynamic analytic tools, CU Direct develops the technology that helps credit unions advance their lending programs and overall portfolio success. 13,000 auto dealers nationwide use CU Direct’s automotive solutions to connect with credit unions and their members to drive sales and increase their bottom lines. For more information, visit Connect with CU Direct on Twitter and LinkedIn.