Thu, Sep 8, 2016
The Directors Forum on Wednesday at the Association featured a robust discussion about millennials and how to recruit and retain them both as employees and as members. The Directors Forum (formerly the Chairman’s Forum) featured panelists from the Association’s Young Professionals Network including: Mark Cruz from Educational Systems FCU, Mario Mejia from Interior FCU and Holly Shek from Johns Hopkins FCU.
The panelists were in agreement that the People Helping People mission is very attractive to millennials considering a credit union career. They also pointed out that institutionalizing mentor programs would be key to retaining young professionals as employees. They went on to say ther if there are no opportunities for professional growth and guidance to help millennials advance in their careers, they generally will look elsewhere.
Social media is crucial to engaging millennials who essentially live their lives on their smartphones. The panelists recommended using Facebook, Twitter and Linkedin in creative ways to pique the interest of young people and educate them about the credit union difference.
The next Directors Forum is Tuesday, November 1, 2016, 6-8 pm at the MD|DC CUA office in Columbia, MD. A light dinner will be provided. There is no fee, but registration is recommended.