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Business Development Representative

Baltimore County Employees Federal Credit Union

Location: Towson, MD

Schedule: Full-time

Position Overview

The Business Development Representative position is responsible for acquiring new Select Employee Groups (SEGs) and building and maintaining relationships with existing SEGs to increase membership. This individual continuously contacts potential and existing groups to develop and maintain relationships. This individual develops, organizes, and presents educational and marketing presentations to various groups, traveling frequently to numerous sites.

  1. Select Employee Group Recruitment – Develops and executes a plan for acquiring new Select Employee Groups (SEGs) into the Credit Union’s field of membership. Identifies potential SEGs and cultivates relationships with potential members.
  2. Select Employee Group Retention & New Member Acquisition – Continuously develops, deepens, and maintains positive relationships with SEGs. Maintains frequent contact with groups using a variety of methods including in-person visits, telephone, email, and direct mail.
  3. Public Relations – Increases awareness of the Credit Union within local communities by participating in business, community, and charitable organization activities. Represents the Credit Union at various networking events.  
  4. Administrative Support – Establishes and maintains an up-to-date contact list for all membership groups. Determines the effectiveness of business development activities by tracking efforts and analyzing outcomes.
  5. Sales – Actively sells Credit Union products and services based on member needs. Initiates conversations to identify member needs. Offers a product or service other than the one requested that might improve members’ financial well-being.

Education & Experience

Minimum Required Education:

  1. This position requires a diploma from a public or accredited private high school. A high school equivalency diploma (GED) may be substituted for the required education.


Minimum Required Experience:

  1. One year of experience in sales, marketing, business development, or similar field is preferred. Experience with planning and executing marketing campaigns using email, mail, and in-person or virtual presentations is preferred.


Additional Requirements:

  1. Must be able to successfully pass a credit report and criminal background check as a condition of employment.
  2. Strong sales skills, including cold-calling, networking, and lead management.
  3. Ability to deliver effective and engaging presentations to a variety of audiences.
  4. Knowledge of the features and benefits of products and services typically offered by financial institutions.
  5. Knowledge of marketing techniques, promotional strategies, and public relations.
  6. Ability to prepare marketing materials to support the individual needs and requirements of SEGs.
  7. Proficient use of personal computers, internet applications, e-mail, social media, and various Windows-based software applications including word processing, spreadsheets, and presentation programs.
  8. The ability and means to travel daily to appointments, meetings, and to conduct other business within the Baltimore/Washington Metropolitan area is required. Proof of driver’s license and auto insurance coverage on the vehicle used must be provided following a conditional offer of employment.

How to Apply

Please complete an application online on our careers portal at the following link:

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